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Olympus Named A "Most Innovative Company" By Fast Company Magazine

Olympus Ranked Ninth in Consumer Electronics Category

CENTER VALLEY, Pa. – February 22, 2010 – Olympus has been named one of FAST COMPANY magazine’s “Most Innovative Companies” in the publication’s annual feature. Olympus was ranked ninth in the “Consumer Electronics” category.

To create the “Most Innovative Companies” list, FAST COMPANY’s editorial team analyzed information on thousands of businesses around the world. FAST COMPANY looked beyond revenue growth and profit margins to identify companies with creative models and progressive cultures – to define the many forms of innovation that exist across the business landscape.

“We are honored to be selected by FAST COMPANY as one of the world’s most innovative companies,” said F. Mark Gumz, president and chief executive officer, Olympus Corporation of the Americas. “This recognition affirms our continued commitment to providing quality products and innovative solutions.”

The publication stated, “Canon has long held sway in everyday imaging and technology, but Olympus has become the category leader. One winner: an entire line of shockproof, waterproof, point-and-shoot cameras that can be dropped from 5 feet, submerged to 33 feet, frozen to 14 degrees Fahrenheit, and stomped on by your Ansel Adams wannabe toddler.”

Olympus introduced its first tough camera in Spring 2006, and continues to lead the category with its seventh-generation Stylus Tough products, including the recently announced STYLUS TOUGH-8010, STYLUS TOUGH-6020 and STYLUS TOUGH-3000. Stylus Tough series cameras are shockproof, waterproof, crushproof and freezeproof. They provide worry-free durability whether you want a lifeproof camera for every day adventures – particularly those with kids – or demand the superior ruggedness needed for extreme expeditions.

Olympus continues to be an innovator, developing new technologies to expand the frontiers of digital photography and leading where others have followed. Proof that Olympus enables consumers to capture it all.

FAST COMPANY’s “Most Innovative Companies” issue (March 2010) is on newsstands now, and is online at: http://www.fastcompany.com/MIC.

About Olympus
Olympus is a precision technology leader, designing and delivering innovative solutions in its core business areas: Medical and Surgical Products, Life Science Imaging Systems, Industrial Testing Instruments and Cameras and Audio Products.

Olympus works collaboratively with its customers and affiliates worldwide to leverage R&D investment in precision technology and manufacturing processes across diverse business lines. These include:

  • Gastrointestinal endoscopes, accessories, and minimally invasive surgical products;
  • Advanced research, clinical and educational microscopes and clinical digital imaging systems;
  • Industrial research, engineering, test, inspection and measuring instruments; and
  • Digital cameras and voice recorders.

Olympus serves the healthcare field with integrated product solutions and financial, educational and consulting services that help customers to efficiently, reliably and more easily achieve exceptional results. Olympus develops breakthrough technologies with revolutionary product design and functionality for the consumer and professional photography markets, and also is the leader in gastrointestinal endoscopy and clinical and educational microscopes. For more information, visit www.olympusamerica.com.

ABOUT FAST COMPANY
FAST COMPANY is an award-winning monthly magazine, Web site, and digital distribution platform that covers the business of innovation like no other media source. Editor Robert Safian was named AdWeek's Editor of the Year in 2009. FastCompany.com, under the auspices of executive editor Noah Robischon and publisher Christine Osekoski, has tripled traffic and revenue year over year. FAST COMPANY is owned by Joe Mansueto, founder and owner of Morningstar, a leading provider of independent investment research.

Company Contact:
Olympus Imaging America Inc.
Jennifer Lyons
(484) 896-5350
jennifer.lyons@olympus.com

Agency Contact:
Mullen Public Relations
Michael Bourne
(617) 226-9953
michael.bourne@mullen.com