Men’s Tennis Ace Agrees to Partner with Leading Digital Camera Company and Major Sponsor of USTA Tennis Events to Endorse Products
New York, N.Y., Aug. 31, 2008 – Olympus Corporation of the Americas, the exclusive title sponsor of the Olympus US Open Series and official sponsor of the US Open, and Blue Entertainment Sports Television (www.experienceBEST.com) today announce that tennis star Sam Querrey has agreed to an arrangement with Olympus to help promote its products. Querrey joins fellow BEST Tennis athlete John Isner as the only professional tennis players with endorsement deals with Olympus.
Querrey, represented by BEST agents John Tobias and Sam Duvall, is the 4th highest ranked American player and is ranked 42nd in the world. On the heels of clinching the best US Open win of his career against Ivo Karlovic, Querrey will participate in Olympus’ programs to promote its brand and products. In addition to Olympus’ exclusive title sponsorship of the Olympus US Open Series, Olympus is the official camera of the US Open. Given Querrey’s quick rise in merely two years on the scene, his participation in Olympus promotional activities may include personal appearances at Olympus US Open Series events and the US Open, as well as use of his likeness in media including television, radio, interactive, print and other collateral.
"I am honored to be chosen by Olympus to partake in promotional efforts for its prominent line of products, which are valued by millions of consumers worldwide," says Sam Querrey. "I am thankful for this opportunity as it comes at a time when my career is continuously growing and flourishing."
Regarded by many as America’s next great tennis pro, Querrey has quickly made a mark on the men’s tennis scene in only two years, as he was the first player to win an "ATP Challenger Series" challenger event in his pro debut in 2006 in the ATP Challenger Series and holds the record for the most consecutive aces served (8) since ATP began keeping records of the statistic. Easily one of the tallest players on the ATP tour towering at 6'6", Querrey broke into the top 100 World Singles rankings after his third-round performance at the Australian Open.
"Given his track record of success and ability to resonate positively with fans worldwide, we feel Sam is an ideal fit to represent our brand," said Mark Huggins, Executive Director, Brand Marketing for Olympus Imaging America Inc. "We look forward to working with Sam as he continues on his path to becoming a dominant player in the U.S. and abroad. It’s especially exciting for Olympus Corporation of the Americas to make this announcement on ‘Olympus Day’ here at the US Open."
Olympus is a precision technology leader, creating innovative opto-digital solutions in healthcare, life science and consumer electronics products. Olympus works collaboratively with its customers and its affiliates worldwide to leverage R&D investment in precision technology and manufacturing processes across diverse business lines. These include:
- Gastrointestinal endoscopes, accessories, and minimally invasive surgical products;
- Advanced clinical and research microscopes;
- Lab automation systems, chemistry-immuno and blood bank analyzers and reagents;
- Digital cameras and voice recorders.
Olympus serves healthcare and commercial laboratory markets with integrated product solutions and financial, educational and consulting services that help customers to efficiently, reliably and more easily achieve exceptional results. Olympus develops breakthrough technologies with revolutionary product design and functionality for the consumer and professional photography markets, and also is the leader in gastrointestinal endoscopy and clinical and educational microscopes. For more information, visit www.olympusamerica.com. For more information on Olympus' full line of innovative and high-performance cameras, go to www.getolympus.com.
BEST is a unified full-service sports and entertainment company. Current clients include musicians Janet Jackson, Ciara and Chamillionaire, Heisman Trophy winner Reggie Bush, NFL Pro Bowlers DeAngelo Hall and Will Smith, 2008 first round NFL draft picks, Glenn Dorsey and Chris Johnson, NBA All-Stars Rasheed Wallace and Shawn Marion, 2008 NBA first round pick Donté Greene, Australian, French and US Open Champion Justine Henin, US Open Champion Andy Roddick, MMA stars Fedor Emelianenko and Houston Alexander, Indiana basketball coach Tom Crean, Minnesota basketball coach Tubby Smith, Louisville football coach Steve Kragthorpe and Ole Miss basketball coach Andy Kennedy. Media & Event properties include the US Open Tennis Championship, the French Open Tennis Championship, the Legg Mason Tennis Classic, numerous US-based ATP tournaments, Rock ’n Racquets, Hoop It Up, Let It Fly, Kick It, the Boston Marathon, the Superstars Competition, the AVP Beach Volleyball tour, Ice Wars, the World Cup of Softball, The Hartford Hall of Fame Showcase, the Men’s and Women’s Fifth Third Bank Tennis Championships and the Men’s Ford Tennis Championship. www.experienceBEST.com
Olympus Corporation of the Americas
BEST/Blue Equity, LLC
5W Public Relations